Rethink your Izakaya style offer
At a time when consumers are looking for friendly and relaxed experiences, the Izakaya concept, Japanese bistros where simple dishes are shared over a beer, is an ideal source of inspiration.
It’s an effective way to revamp your menu for the fall while satisfying your customers’ desire for discovery, simplicity, and sharing.
Izakaya cuisine is based on a simple principle: small, tasty plates that are easy to serve and adapt to your menu.
Neither appetizers nor main courses, these bites are enjoyed on a whim, out of greed, and out of curiosity.
Delicious products to add to your menu without hesitation:
Yakitori skewers:
The essentials of any izakaya: pre-assembled, rich in flavor, perfect with beer.
- Negima skewers: chicken skewers interspersed with Japanese green onions (negi), grilled over an open flame.
- Yakitori: chicken skewers coated in a slightly sweet soy sauce.
Hot and crispy bites
Generous and comforting, they appeal to a wide range of customers, both as a starter and as a dish to share.
- Tatsutaage: chicken marinated in a mixture of mirin and soy sauce, then coated in potato starch katakuriko for a crispy and flavorful result.
- Korokke: soft croquettes available in several flavors such as pumpkin, sweet potato, corn and potato.
- Gyoza: grilled ravioli, available in chicken (classic), vegetable (vegetarian), or wagyu (premium) versions.
Classic snacks

Perfect as a starter or accompaniment to a drink.
- Edamame: soybeans lightly salted, a simple and popular vegetarian option.
Refined and refreshing touches
A more refined offering to vary textures and enrich the customer experience.
- Tuna tataki: fresh marinated and smoked skipjack tuna, thinly sliced, served with a wasabi and citrus dressing, seasoned with a pinch of chili powder.
Street food
More original and trendy formats that appeal to young customers or those looking for something new.
- Chicken bao buns: brioche buns filled with shredded chicken, carrots, onions, and teriyaki sauce.
- Corn dogs: sausage and cheese coated in batter, a recipe inspired by Korean street food.
Japanese beers: a selection to pair with your Izakaya menu
Offer a complete experience by pairing these dishes with a selection of Japanese beers that are perfectly suited to this type of cuisine.
- Major national brands: essential references, appreciated for their consistent quality and reliability, such as Kirin, Asahi, and Sapporo.
- Beers from microbreweries: for a more original and distinctive offering, opt for craft beers such as Coedo, Hikari, and Iki, appreciated for their rich aromas and contemporary approach.
A turnkey solution to enhance your offering
Easy to implement, the Izakaya offering allows you to enhance your menu while adapting to current service constraints: speed, adaptability, profitability.
If you would like personalized advice or information about our products, please don’t hesitate to contact us via the contact form!
Product availability varies by country, so please contact us for more information.
Alcohol abuse is dangerous for your health, please drink responsibly.